What's one of the best tips for bloggers? Here is one of the things that I would recommend. Make sure as you do your blogging that you blog with search engines in mind. Structure your blogging comments so that they get highly ranked in search engines. Use compelling headlines that contain a keyword that people may search for your particular company with. Don't title a blog entry "Little Red Riding Hood's Lessons" title it "Personnel Management Lessons from Little Red Riding Hood." Something like that switches it entirely so all of the sudden your blog entries are able to generate search engine positioning for you.
If you happen to use MoveableType or one of the other blog software programs where you have control over it you may want to do things like put your title in as an

tag, and putting the title of the article as the title tag on the page. What I have discovered is that 17% of everyone who comes to the site comes in through the blogs. Remember back to the search engine comments? Because the blog entries do well in the search engines they are coming into the blog from the search engines. Of those 17%, 45% of them buy something through a link from the blog. And that is during that visit, not over time. So this means that my blog is the source of approximately 5% to 10% of my total business for that site.
For more great ideas and information on how to make blogging work for your company, read "Business Blogging Results."
http://101publicrelations.com/bloggingresults.html?utm_source=prideas&utm_content=business_blogging_results