Get Media Attention
The following are some ideas for getting media attention:
List company experts at your site and invite the media to call on them for commentary, background and story ideas.
Include a "Media Room" at your site. For an example of an excellent media room, visit the Society for Human Resource Management at http://www.shrm.org/press/
List story ideas about your company.
Offer an electronic version of your photo.
Ask your media contacts if you can e-mail them when you have new content at your site that might interest them.
Ask for links on industry sites, such as trade associations.
For more great tips to get media attention see Special Report #17, "63 Powerful Ways to Promote Your Web Site to Draw Traffic and Boost Sales"
