Great Tips

Create a great marketing and publicity strategy for yourself with these tips:
Use a Signature File

Put an automatic signature at the end of every e-mail message you send. Call yourself a consultant, or an expert, or any other word that lets people know how you can help them. Here's the signature file I use, which lets people know I consult, am an expert, and am willing to give away free advice.

Joan Stewart
a.k.a. "The Publicity Hound"
3930 Highway O Saukville, WI 53080
Phone: 262-284-7451 Fax: 262-284-1737
~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~~
Speaker, trainer, consultant, and expert in
media relations and employee recruitment/retention
"89 Reasons to Send a News Release" is yours free
at http://www.PublicityHound.com

Be Listed as an Expert

List yourself in every directory and expert database you can find that deals with your industry. Two excellent resources are "The Yearbook of Experts, Authorities and Spokespersons" at http://www.yearbook.com and Profnet's experts database, managed by PR Newswire, at http://www.mediaInsider.com. These two sources are often the first places reporters go when looking for expert sources.

For more great publicity and marketing tips see Special Report #23 "Profitable Publicity Tips to Jump-Start Your Consulting Business"

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