A tip sheet is one of my favorite publicity tools. It's nothing more than a list of tips on how to do something, or how to solve a problem. Editors love them because they can take your 10 tips and, if they only have room for six tips, just cut the last four and print them without having to edit it very heavily.

Here's a great idea for free publicity: try a tip sheet. Another great way to get attention for whatever it is that you're selling, is by submitting a quiz to editors of newspapers and magazines. I'll give you some examples. I was looking at magazines today in the library in preparation for this teleseminar and I found a quiz in one of the women's magazines called, "How Old Is Your Face?" Take the quiz and give yourself a point if you have freckles. You give yourself another point if you have dry patches. And you give yourself another point if you have wrinkles, and so on. Then you tally up your points and it tells you how old your face is. That's an offbeat idea for a quiz.

You can apply that same idea for whatever it is that you're trying to promote. A tip sheet is one of my favorite publicity tools. It's nothing more than a list of tips on how to do something, or how to solve a problem. Editors love them because they can take your 10 tips and, if they only have room for six tips, just cut the last four and print them without having to edit it very heavily. For more great publicity tips, read Briefs, Fillers and Quizzes: How To Write Them and Why Editors LOVE Them