Making Partnerships Easy

Once you and your partner agree on a product, define specific duties right up front so there is no misunderstanding about who is going to do what. If you have absolutely no interest in a certain task, such as doing radio talk show interviews as part of your publicity campaign, say so.

Work off each other's strengths. Divide responsibilities according to who has the time and talent to do the best job. Assign dates that tasks are to be completed. One of the beauties of partnering with someone on a project is that you can prod each other when things seem to get bogged down. Even so, projects I've been involved in have tended to move so slowly it's like watching grass grow.

Assign dates that tasks are to be completed. One of the beauties of partnering with someone on a project is that you can prod each other when things seem to get bogged down. Even so, projects I've been involved in have tended to move so slowly it's like watching grass grow.

There are many ways to make a partnership run smoothly; see Special Report #41 for more tips.

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