While little kids think the best way to get attention is to be obnoxious, you can get it much better ways. For example, create a media kit, but don’t forget the following:

Consider creating a “Media Coverage” sheet that lists newspapers, magazines, radio and TV shows, and newsletters that have covered you.

Always refer to yourself as an "expert" in your marketing materials, at your Web site, in your one-sheets, in your introductions, and in your media kit. The media always seek out experts and interview them.
Never ask the media to return photos to you. Encourage them to keep your photo on file in case they need it again. You never know when they might call you to comment on a story. When they call, remind them that your photo is on file.

For more great publicity tips, and ideas for your personal media kit see Special Report #21 “67 Clever Publicity Tips for Professional Speakers and Trainers.”