 |
 |
 |
Spin:
A spin could mean two different things. The first thing a spin could be is a biased portrayal of events in a person's own favor. They may be deceptive and manipulative to get what they want from the world and such.
Continue reading "Spin tactics " »
The Associated Press was founded in America in 1841. The purpose of the founding of it was to combine the efforts of the five largest New York newspapers to bring about more news of the going on's in Europe. To this day Associated Press remains a large combined effort of some of the United States most influential news paper companies. People seek out news from the Associated Press from all over the world.
With the rise of the Internet back in the early nineteen nineties the Associate Press has struggled to maintain a standing in the news and information world. Their ability to make history over the nineteenth and twentieth centuries has not helped their case, as their technology is not necessary since news and information is so readily available to the reporter and the everyday person.
Some ways in the late nineteenth century that the Associated Press made history was their coverage and ability to get exact quotes from overseas wars. In the early twentieth century, in 1914, the Associated Press was the first to come up with the, "Teletype," which was a technological advance that allowed the Associate Press to transmit directly to printers over telegraph wires. They were also the first to send photo's over telegraph wires.
Continue reading "Associated Press Newswire" »
Pr Newswire is a news service that combines sources from thousands of different media outlets into one service to provide minute to minute breaking news to the world. PR newswire is also a leader in taking your companies press releases and making sure they get where they need to go. PR newswire has offices in 14 different countries, delivers news in 30 different languages, and sends out news to 135 different countries. (See www.PRnewswire.com.)
As a press release news service you can depend on PR newswire to get your information where you need it to go. There are many press release services now in operation but they do not have the credibility, the size, or the history or PR newswire. PR newswire was established in 1954 and was the first business of its kind. Because they founded the news wire services you can count on them to be leading in technology and sources as the forge ahead trying to remain one of the best.
Continue reading "Pr Newswire" »
News, whether obtained from television, newspaper, or the internet, keeps citizens informed and up-to-date on local and world conditions and occurrences. Thousands of incidents occur everyday that have the potential to be reported on the news. However, not every story that may seem newsworthy is reported on.
Every potential news story that finds its way to the headquarters or offices of a news station or newspaper must compete with thousands of other stories that have the potential to be released on the news. A story must be considered newsworthy before it can be considered worth reporting on or publishing.
The editor of a newspaper or producer of a news show must ultimately decide which stories to publish or air and which to drop. Some stories can be relegated to a different news day, but news that is not current is not newsworthy. The editor or producer will consider several factors and apply them to a story before deciding if it is newsworthy.
Continue reading "Newsworthiness" »
News, whether obtained from television, newspaper, or the internet, keeps citizens informed and up-to-date on local and world conditions and occurrences. Thousands of incidents occur everyday that have the potential to be reported on the news. However, not every story that may seem newsworthy is reported on.
Every potential news story that finds its way to the headquarters or offices of a news station or newspaper must compete with thousands of other stories that have the potential to be released on the news. A story must be considered newsworthy before it can be considered worth reporting on or publishing.
The editor of a newspaper or producer of a news show must ultimately decide which stories to publish or air and which to drop. Some stories can be relegated to a different news day, but news that is not current is not newsworthy. The editor or producer will consider several factors and apply them to a story before deciding if it is newsworthy.
Continue reading "Newsworthiness" »
So you want to know about newswire services and what newswire services can do for you? Here's some basic background on newswire services: what and who they are. Also included for you are some publicity and public relations tips on how to use newswire services for your public relations, publicity, and for maintaining and controlling your corporate image.
There are lots of different news media outlets out there. There's the print media services, which includes newspapers and magazines. Then there's broadcast media. Broadcast media includes TV stations, TV networks, and radio stations and networks. Then, of course, there's the Internet. The Internet is becoming the most popular place for customers and the general public to get news about current events, to shop, to get product information, and to communicate with each other about different products, companies, etc.
Now, when you read your local newspaper, you might notice a small tagline, or a credit at the beginning or the end of the article. This tagline or credit might say something like "Associated Press" or "contributed by Reuters" or something along those lines. Associated Press and Reuters are newswire services. A newswire service, which is also called a news agency, or just wire services, is a company made up of journalists who research and write articles on loads of different things. Those articles are then bought by different news media outlets, like your local newspaper, or The New York Times.
Continue reading "Newswire services" »
What Is a Newswire?
A newswire is a wire service that electronically transmits up-to-date news to the media, government agencies, and occasionally the public. A newswire is typically a network of journalists or reporters that supplies information to a variety of media outlets, including magazines, television and radio broadcasters, internet news sites, and newspapers. There are many newswires throughout the world.
In some communist or authoritarian countries, such as China, the newswires are heavily controlled by the government.
Continue reading "Newswire" »
The news media is something that we all encounter every day. The news media is especially important for people who are involved in public relations. People who are in charge of publicity, of writing articles, sending our press releases, over their corporations image, and acting as a public relations representative need to be particularly aware of the news media and what it is. Knowing what the news media is is the next step to knowing how to work the news media to your publicity advantage.
The news media does exactly what its name says: the news media presents news. Because it is concerned with news, it is different than the entertainment media, the sports media, etc. There are several different parts of the news media, depending on the medium, or form, of communication. The most common news media outlets are:
Continue reading "News media" »
A news syndicate could mean two different things: (1) A chain that runs and owns a group of newspapers, or (2) A column or part of a newspaper that is published in many different newspapers at the same time.
A Chain that Runs and Owns a Group of Newspapers:
A chain like this is interesting. It would be good in some ways and bad in some ways for the public relations of businesses. For a business that was well liked by the chain, it would be great. They would have good things said about them in many different newspapers.
But for the business that was not liked by the chain, it would stink. Their name would appear in many newspapers in an unpleasing way. It would hurt their business because the more people that each newspaper in the chain was distributed to, the more people that would read negative things about their business.
Continue reading "News Syndicates" »
A beat reporter is a reporter who reports on a certain beat. A beat is a certain area or topic such as police, environment, agriculture etc. They learn all they can about their beat and report only on that beat.
Small pressrooms usually do not have beat reporters, but big ones do. A beat reporter is an expert in their field. They study it and watch it and report everything that goes on with it. They contact everyone within their beat so that they can always receive the information they need.
They go to meetings, they stay updated with agendas, and they report everything that goes on. In normal reporting reporters are expected to gather stories from everywhere and report on everything that goes on.
Continue reading "Beats" »
Copyright © 2006 by Breakthrough Consulting, All Rights Reserved.
