Preparing a crisis communication plan means thinking of and preparing for all the things that could go wrong.

Whatever the size of your organization, many managers may be uncomfortable talking about the possibility of a disaster in their departments...But don't avoid the tough issues either. You want this to be a viable plan. You need to cover all of the angles. You will need to think of every reasonable disaster.

Here is a list of crises that could happen that could be a viable part of a crisis plan:

 Government investigation
 Controversial law suit
 Accusation of discrimination based on race, sexual preference or gender
 Product recall
 Serious injury to someone within or outside of the organization
 Protest
 Strike
 Physical violence between co-workers
 Insider trading scandal
 Theft by an outsider (ideas or physical assets)
 Embezzlement
 Hostile takeover
 Outbreak of food poisoning caused by your company (maybe even at your company picnic - this just happened this week in our area and the Country Club where it occurred is getting hurt in the media)
 Death of top executive
 CEO gets arrested for drunk driving
 Natural disaster
 Plane crash
 Books were cooked
 Congressional hearings make something that was legal illegal, and your company is used as an example
 Plummeting stock price
 Major interruptions in service
 Computer system crash, causing you to lose all data
 One of your employees is accused of a high profile crime
 Sexual harassment case
 Fire
 Explosion
 Rape on your premises
 Dramatic downsizing causing significant job loss in a geographic region
 Chemical spill
 Radiation leak
 A major competitor has a huge crisis, throwing attention on your company
 Caught in a lie
 False advertising accusation
 Celebrity spokesperson embroiled in personal scandal
 Oil spill
 Closing of a facility
 Production sourcing internationally or at a non-union facility
 Union grievance
Learn how to prepare an effective crisis communication plan with Crisis Communication Planning: Organizing and Completing a Plan That Works, by Don. K. Crowther.
http://101publicrelations.com/crisis-communication.html?utm_source=prideas&utm_content=crisis_communications